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B2B Branding Services That Build Trust, Authority & Growth
We help B2B businesses create powerful, differentiated brands that build trust with buyers, clarify positioning, and support long-term revenue growth - not just logo design.
Branding in B2B is about clarity, consistency, and credibility across long sales cycles, multiple decision makers, and complex buying committees. We develop brand strategies, messaging frameworks, visual identities, and governance systems that ensure your brand drives growth, strengthens pricing power, and simplifies sales conversations.
Our Approach
Brand Positioning & Messaging
We clarify your value proposition, competitive differentiation, audience segmentation, and messaging hierarchy to create a strong market position.
Visual Identity Design
We develop full identity systems including logo design, colour palettes, typography, brand assets, and scalable brand architecture for multi-product growth.
Brand Guidelines & Governance
We create brand guidelines, governance frameworks, and internal training to ensure consistency across every team, region, and partner.
Brand Performance & Measurement
We track brand performance over time using brand intelligence platforms like Brander to measure consistency, market awareness, sentiment and differentiation.
Frequently Asked Questions
These are the questions we get asked the most. If you have something else on your mind, please contact us and we will get right back to you.....
Why choose LimeHub for B2B branding services?
We combine strategic brand development, creative design, governance systems and brand intelligence measurement - delivering brand as a true growth asset.
Can you measure brand performance over time?
Yes - we track brand health using platforms like Brander, providing reporting on awareness, sentiment, differentiation and market positioning.
Do you provide training for internal teams on brand usage?
Yes - we deliver internal training sessions, onboarding materials, and governance processes to ensure consistent brand execution across all teams.
How does branding impact sales and revenue?
A strong brand increases sales conversion rates, reduces price sensitivity, improves customer retention, and creates long-term equity that drives company valuation.
Do you develop both strategy and design?
Yes - we combine brand strategy expertise with full creative services to deliver both the thinking and the visual systems that support your growth.
Do you produce brand guidelines for consistency?
Yes - we produce comprehensive brand guidelines covering usage rules, asset libraries, governance processes, and approval workflows.
What does a full B2B branding project include?
A full branding project includes brand positioning, messaging frameworks, visual identity design, brand guidelines, governance systems and brand performance measurement.
Can you support multi-product or global brand architectures?
Yes - we support multi-product, multi-region, and multi-business-unit brand architectures that scale as your organisation grows.
Can you create full visual identity systems?
Yes - we create complete brand identity systems including logo suites, colour palettes, typography, iconography, and visual design systems.
Why is branding critical for B2B businesses?
In B2B, brand drives trust, shortens sales cycles, strengthens pricing power, improves deal velocity, and positions companies for long-term growth.
Their Brand Management software, Brander, is also an absolute game-changer for businesses looking to take a data-driven approach to brand development and tracking. "
Kieran Heinze, CEO
Aivarex
Have a look
at our Work
Don’t just take our word for it – check out some of the projects we’ve worked on. Even better, contact us to see more!
B2B Inbound Digital Marketing Campaign | DyFlex
