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LimeHub Marketing Blog
LimeHub Marketing Blog
Stay ahead of the curve and unlock valuable tips, strategies, and inspiration to elevate your brand's presence. Dive into our blog today and discover how our expertise can help you achieve your business goals.
Our Blog Posts
Stay up to date with the latest trends and expertise knowledge through our blog.
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Design
Unlocking Business Success Through Design Thinking
Combining empathy, creativity, and problem-solving, design thinking offers businesses a valuable framework for driving success.
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Marketing
Bridging the Gap: How AI is Enhancing Accessibility and Inclusivity in Marketing
As our technologies advance, it's important that we not lose sight of a fundamental principle: marketing must be accessible and inclusive for everyone.
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Design
Why Intuition Still Matters in UX Design
Where empirical data and user research often dominate decision-making, the role of intuition may appear diminished. However, intuition remains a powerful and indispensable tool for UX designers
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Marketing
AI in ABM (Account-Based Marketing): Revolutionizing B2B Marketing
As the digital world continues to evolve at breakneck speed, business-to-business (B2B) marketing strategies must constantly adapt to keep pace.
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Design
How UX designers can capitalise on big data and what it means for your business
Big data and UX design may seem like two different worlds, but when they come together, they can create a powerful synergy that enhances products and services, leading to happier users and increased business success.
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Design
The Power of UX Design: Creating Connection and Driving Business Success
Are you ready to take your digital experiences to the next level? Dive into our latest blog post to unravel the secrets of User Experience (UX) design.
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Design
Creating Personas for Targeted UX Design
This article delves into the art and science of crafting personas to guide targeted and effective UX design.
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Design
The Role of Emotional Design in UX
Emotional design transcends beyond aesthetics, embedding itself in the very essence of user interactions and experiences.
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Design
Web Design: How Layout and Colours Affect User Behaviour
By understanding and implementing the principles of web design psychology, particularly regarding layout and colour choices, businesses can significantly enhance user engagement, satisfaction, and conversion rates.
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Design
The Psychology of Colours in Marketing: What Works and Why
The role of colour in marketing is far more than just aesthetic appeal; it's a potent tool that impacts consumer behaviour at a psychological level.
Design
Unlocking Business Success Through Design Thinking
Combining empathy, creativity, and problem-solving, design thinking offers businesses a valuable framework for driving success.
Design
Why Intuition Still Matters in UX Design
Where empirical data and user research often dominate decision-making, the role of intuition may appear diminished. However, intuition remains a powerful and indispensable tool for UX designers
Development
Why we moved from Wordpress to Webflow
As we’ve matured as a business, we felt recently that it was the right time for our virtual store-front to get a make-over and with it, a new system.
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Development
Best practice for managing multiple tracking codes (tags) on your website
Tags are codes that track visitor behaviour, capture data from forms, or place cookies on devices for retargeting. Managing them can be complex.
Marketing
Signs that your Digital Marketing Strategy has fallen behind
If your digital marketing strategy has fallen behind, you are more than likely being left in the dust.
Marketing
How many touchpoints turns a prospect into a customer?
We live in a world of information-chaos. The first few times a person sees your advert or content, they might not even register as many of us have become resistant to advertising.
Marketing
The Formula for Growth Hacking
Growth Hacking is a cascading marketing strategy – creating virality for a business - that starts with a product or service that provides a solution to a problem.
Marketing
Businesses giving back is the new black
It is possible to balance social impact and financial goals. Profit and ethics are not mutually exclusive, nor are they paradoxical. In fact, for businesses they are the new black.
Marketing
Harnessing unconscious bias to influence buying decisions
Two sure-fire techniques to influence the buying decisions of your prospects by harnessing the power of unconscious bias.
Marketing
How to increase revenue through customer and employee retention
This article explores the psychology of motivation and provides insight into how businesses should best use incentives to increase retention and revenue.
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