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HubSpot Marketing Automation Services That Nurture & Convert B2B Leads
We help B2B businesses design and optimise HubSpot marketing automation workflows that nurture leads, score intent signals, and support sales with qualified, sales-ready opportunities.
Marketing automation isn't about blasting emails - it's about delivering the right content, to the right lead, at the right time. We design automation programs that guide B2B buyers through complex journeys while surfacing qualified leads to your sales team at exactly the right stage.
Our Approach
Workflow Strategy & Build
We design marketing automation workflows that nurture prospects across awareness, consideration, and decision stages with tailored content and triggers.
Lead Scoring & Qualification
We build lead scoring models based on engagement signals, behaviour, and demographics to identify sales-ready leads for handoff.
Multi-Channel Campaign Automation
We configure email nurturing, behavioural triggers, form automation, list segmentation, and multi-step sequences to maximise engagement.
Reporting & Optimisation
We track automation performance, monitor lead conversion metrics, and continuously refine workflows to improve efficiency and outcomes.
Frequently Asked Questions
These are the questions we get asked the most. If you have something else on your mind, please contact us and we will get right back to you.....
Why choose LimeHub for HubSpot marketing automation?
We combine HubSpot automation expertise with B2B buyer journey knowledge, lead management best practices, and sales alignment - delivering automation that supports real business growth.
Can you optimise existing automation programs?
Yes - we audit, troubleshoot, and enhance existing automation setups to improve efficiency, lead flow, and revenue contribution.
Do you provide reporting on workflow performance?
Yes - we track workflow performance metrics including conversion rates, drop-off points, engagement, and campaign ROI for optimisation.
How do you ensure leads are sales-ready before handoff?
We build scoring, qualification logic, and sales alerts to ensure sales teams only receive leads who meet defined readiness criteria.
Can you integrate automation with website forms and landing pages?
Yes - we integrate automation workflows with website forms, landing pages, chatbots, and conversion touchpoints for seamless data capture.
Do you create multi-step campaign sequences?
Yes - we create full-funnel multi-step campaigns that include email series, progressive profiling, content offers, and re-engagement triggers.
Can you automate both email and CRM actions?
Yes - we automate both marketing emails and internal CRM actions such as task creation, notifications, list assignments, and lead routing.
Do you implement lead scoring models?
Yes - we implement lead scoring models that evaluate contact activity, demographics, firmographics, and engagement to surface qualified leads.
Can you build automated nurture workflows?
Yes - we design and build custom nurture workflows that guide leads through multi-stage buyer journeys with tailored messaging and timing.
What is HubSpot marketing automation?
HubSpot marketing automation allows businesses to automate lead nurturing, content delivery, qualification, and sales handoffs based on contact behaviour and engagement signals.
Their Brand Management software, Brander, is also an absolute game-changer for businesses looking to take a data-driven approach to brand development and tracking. "
Kieran Heinze, CEO
Aivarex
Have a look
at our Work
Don’t just take our word for it – check out some of the projects we’ve worked on. Even better, contact us to see more!
B2B Inbound Digital Marketing Campaign | DyFlex
