FAQs
These are the questions we get asked most frequently. If you have something else on your mind, please reach out to us!

Why choose LimeHub for B2B brand refresh services?
We combine strategic brand leadership, creative design execution, governance discipline, and measurement capability - delivering brand refreshes that balance business reality with creative evolution.
Do you integrate brand refresh work with brand tracking platforms?
Yes - refreshed brands can be integrated into brand tracking platforms like Brander to monitor ongoing consistency, perception, and differentiation after rollout.
Do you provide rollout and change management support?
Yes - we manage rollout sequencing, internal team training, stakeholder communications and vendor alignment to ensure consistent brand deployment post-refresh.
Can you update brand guidelines after the refresh?
Yes - we produce updated brand guidelines that document all changes to identity systems, messaging, governance policies, and asset libraries for future use.
Can you preserve existing brand equity during a refresh?
Yes - protecting brand equity is a core goal of brand refresh projects - we retain familiarity while evolving for modern buyer expectations.
Do you refine messaging and positioning as part of the refresh?
Yes - we review and refine messaging frameworks, sales narratives, marketing content, and leadership positioning to ensure market relevance and clarity.
Can you modernise logos and visual identity without starting over?
Yes - we often refine existing logos, simplify brand marks, update supporting design elements and modernise overall visual systems while retaining recognisability.
Do you start with a brand audit?
Yes - every refresh project begins with a comprehensive brand audit including customer perception analysis, market benchmarking, and leadership alignment.
Why choose LimeHub for B2B presentation design?
We combine B2B marketing strategy, investor narrative development, visual storytelling and brand-aligned design to create presentations that drive business outcomes.
How is a brand refresh different from a full rebrand?
A brand refresh evolves and modernises the existing brand without discarding core identity elements, preserving brand equity while improving market relevance.
When should a B2B business consider a brand refresh?
A brand refresh is appropriate when markets evolve, product offerings expand, competitive positioning shifts, or visual identity becomes outdated - but full rebranding isn't required.
Do you support investor capital raise preparation?
Yes - we support capital raise preparation including deck design, messaging frameworks, and investor story development for SaaS and growth-stage companies.
Do you create both static and interactive presentations?
Yes - we design both static presentation decks and interactive formats depending on delivery needs, audience context, and meeting format.
Can you optimise messaging flow and story structure?
Yes - we help structure the narrative flow, key messages, audience sequencing and story arcs to support persuasive business storytelling.
Do you align presentation design with brand guidelines?
Yes - all designs follow your approved brand guidelines to ensure visual consistency across leadership, sales, marketing and investor communications.
Can you develop branded presentation templates?
Yes - we create branded templates in PowerPoint, Google Slides or Canva that allow internal teams to build consistent presentations across the organisation.
Do you simplify complex data and business models?
Yes - we simplify market sizing, product architecture diagrams, financial models, and complex data visualisation into clear, audience-friendly formats.
Can you design investor and board meeting presentations?
Yes - we design investor presentations, capital raise pitch decks, board meeting materials, and quarterly reporting templates for leadership and funding discussions.
Do you create sales enablement pitch decks?
Yes - we build sales pitch decks, solution briefings, proposal presentations, and client-facing collateral aligned to your B2B deal conversations.
What types of presentation materials do you design?
We design sales presentations, investor decks, board meeting materials, conference speaking decks, capital raise materials, and internal leadership updates.
Why choose LimeHub for B2B graphic design services?
We combine creative design with B2B marketing expertise, sales enablement focus, campaign experience and brand governance discipline - delivering design that performs, not just looks good.
Can you manage asset libraries for multiple teams?
Yes - we organise digital asset libraries, folder structures, file management and access protocols to enable efficient use across global marketing teams.
Do you produce investor and board-level presentations?
Yes - we design investor decks, board reporting presentations, capital raise materials and corporate profile documents aligned to your leadership messaging.
Can you create designs for both digital and print?
Yes - our design systems are built for both digital execution and high-quality print production, including file formatting and print specifications.
Do you align all designs with brand guidelines?
Yes - all creative is designed to your approved brand guidelines, maintaining consistency across every asset and channel.
Can you design event and tradeshow materials?
Yes - we design tradeshow booths, signage, pop-up banners, speaking decks, sponsorship ads and full event collateral kits for conferences and expos.
Do you support digital ad and campaign creative?
Yes - we create campaign creative for Google Ads, LinkedIn Ads, social platforms, email banners, and landing pages to support digital lead generation programs.
Can you create branded templates for internal teams?
Yes - we develop branded templates in Canva, Figma, Google Slides, or PowerPoint to enable internal teams to produce consistent brand-aligned materials.
Do you design sales enablement collateral?
Yes - we create brochures, solution briefs, one-pagers, pitch decks, battle cards, leave-behinds, proposals and case study sheets for sales enablement.
What types of graphic design assets do you create?
We design sales collateral, campaign assets, pitch decks, event materials, digital ads, nurture content, social graphics, and internal enablement templates.
Why choose LimeHub for brand guidelines development?
We combine B2B brand strategy, governance expertise, global scalability and brand intelligence measurement - building systems that protect your most valuable commercial asset: your brand.
Do you integrate brand guidelines with brand tracking platforms?
Yes - we integrate brand guidelines with platforms like Brander to track real-world brand usage, consistency, sentiment and performance over time.
Can you train teams on how to use the brand guidelines?
Yes - we deliver brand training sessions, onboarding workshops, and documentation to help internal and external teams confidently apply brand standards.
Do you support digital asset management systems?
Yes - we support integration with digital asset management platforms (DAMs) to centralise brand assets and simplify team access.
Can guidelines scale for international and partner usage?
Yes - we design brand systems that scale across geographies, partner ecosystems, and multi-product business models while maintaining global consistency.
Do you develop brand approval and access processes?
Yes - we develop access control systems, asset libraries, approval workflows, and brand governance policies to ensure secure and scalable usage.
Do you cover both visual and messaging guidelines?
Yes - we cover both visual identity standards and messaging frameworks to ensure alignment across design, content, sales, and leadership communications.
Can you create governance models for multi-team use?
Yes - we create governance models that allow internal teams, agencies, and partners to execute within clearly defined brand parameters and usage approvals.
What's included in a full brand guidelines document?
Full brand guidelines include logo usage, colour palettes, typography, imagery, iconography, messaging frameworks, tone of voice, governance rules, and asset management protocols.
Why are brand guidelines important for B2B companies?
Brand guidelines protect brand consistency, simplify execution across teams, prevent dilution, and ensure your brand scales with integrity as your business grows.
Why choose LimeHub for visual identity design?
We combine B2B brand strategy, creative design systems, governance thinking and real-world marketing execution experience to build identity systems that scale with your business.
Do you align visual identity with brand positioning?
Yes - visual identity design is fully aligned with your brand positioning, messaging hierarchy, customer personas and competitive landscape to ensure complete alignment.
Do you support brand architecture for multiple products?
Yes - we design scalable identity systems that flex across multiple products, business units, regions or global growth strategies while protecting brand equity.
Can you support accessibility and compliance requirements?
Yes - accessibility, WCAG compliance, and global usage considerations are baked into every identity system to ensure usability across diverse audiences.
Do you create brand icon libraries?
Yes - we create custom icon sets, graphic treatments and product-level design assets that extend your visual system consistently across marketing and product experiences.
Are your designs optimised for both digital and print?
Yes - all visual identity systems are designed to work seamlessly across both digital platforms and traditional offline materials.
Can you provide full design asset libraries?
Yes - we deliver full asset libraries including logo files, image treatments, icon sets, design patterns and reusable marketing templates.
Can you design colour palettes and typography guides?
Yes - we define complete colour palettes with accessibility contrast compliance, secondary colour systems, font hierarchies and digital typography standards.
Why choose LimeHub for B2B branding services?
We combine strategic brand development, creative design, governance systems and brand intelligence measurement - delivering brand as a true growth asset.
Can you measure brand performance over time?
Yes - we track brand health using platforms like Brander, providing reporting on awareness, sentiment, differentiation and market positioning.
Do you provide training for internal teams on brand usage?
Yes - we deliver internal training sessions, onboarding materials, and governance processes to ensure consistent brand execution across all teams.
What's included in a visual identity design project?
Visual identity design includes logo systems, colour palettes, typography, iconography, brand architecture, design components, asset libraries and usage guidelines.
Do you create scalable logo systems?
Yes - we create full logo systems with multiple variations for stacked, horizontal, icon-only and responsive usage across digital and print touchpoints.
How does branding impact sales and revenue?
A strong brand increases sales conversion rates, reduces price sensitivity, improves customer retention, and creates long-term equity that drives company valuation.
Do you develop both strategy and design?
Yes - we combine brand strategy expertise with full creative services to deliver both the thinking and the visual systems that support your growth.
Do you produce brand guidelines for consistency?
Yes - we produce comprehensive brand guidelines covering usage rules, asset libraries, governance processes, and approval workflows.
What does a full B2B branding project include?
A full branding project includes brand positioning, messaging frameworks, visual identity design, brand guidelines, governance systems and brand performance measurement.
Can you support multi-product or global brand architectures?
Yes - we support multi-product, multi-region, and multi-business-unit brand architectures that scale as your organisation grows.
Can you create full visual identity systems?
Yes - we create complete brand identity systems including logo suites, colour palettes, typography, iconography, and visual design systems.
Why is branding critical for B2B businesses?
In B2B, brand drives trust, shortens sales cycles, strengthens pricing power, improves deal velocity, and positions companies for long-term growth.
Why choose LimeHub for B2B brand strategy and governance?
We combine strategic brand development, B2B go-to-market expertise, brand performance measurement, and governance implementation - ensuring your brand becomes a scalable growth asset, not just a visual identity.
Can you align brand strategy with sales and marketing programs?
Yes - we align brand positioning and messaging directly into your marketing programs, sales enablement, ABM campaigns, and demand generation strategy.
Do you assist with multi-product brand architecture?
Yes - we help structure brand architecture models that support multiple products, service lines, regions, and go-to-market motions within a unified brand system.
How do you support brand consistency across regions and teams?
We implement governance systems, training, templates, and workflows that enable multiple teams to execute while maintaining brand consistency across locations and channels.
Can you help measure brand performance?
Yes - we leverage brand intelligence tools like Brander to track brand consistency, monitor competitive positioning, analyse customer sentiment, and measure brand impact over time.
Do you provide brand guidelines and playbooks?
Yes - we create brand guidelines, usage playbooks, governance rules, approval processes, and templates to ensure consistency across the organisation.
Do you help develop our brand positioning?
Yes - we facilitate brand positioning workshops and research to define your market positioning, customer segments, differentiation, and long-term brand direction.
Can you assist with messaging frameworks?
Yes - we develop messaging frameworks that align sales, marketing, product, and leadership teams around consistent value propositions and audience narratives.
What is brand governance in a B2B context?
Brand governance ensures your visual identity, messaging, and brand behaviours remain consistent across teams, geographies, campaigns, and vendors - protecting brand equity as you grow.
How does brand strategy support revenue growth?
A strong brand simplifies sales conversations, builds trust, increases pricing power, and improves marketing efficiency - directly contributing to faster pipeline progression and revenue growth.
Why choose LimeHub for HubSpot onboarding and setup?
We combine certified HubSpot expertise with real-world B2B sales, marketing, and CRM alignment experience to ensure HubSpot drives business value from day one.
Can you integrate HubSpot with our existing tech stack?
Yes - we integrate HubSpot with CRM, ERP, website CMS, lead generation forms, analytics platforms, and middleware tools for full system connectivity.
Do you offer HubSpot onboarding for both Marketing and Sales Hub?
Yes - we onboard businesses across Marketing Hub, Sales Hub, Service Hub, and Operations Hub depending on your license and business needs.
How long does HubSpot onboarding typically take?
Typical HubSpot onboarding takes 4-8 weeks depending on your starting point, data complexity, number of Hubs, and integrations required.
Can you train our team on using HubSpot?
Yes - we provide HubSpot training tailored for marketing, sales, admin, and executive users to ensure confident day-to-day platform use.
Do you handle HubSpot reporting setup?
Yes - we set up custom dashboards, sales reports, marketing attribution, and lead funnel reporting to give full visibility across your funnel.
How do you set up sales pipelines in HubSpot?
We configure deal pipelines, stages, task automation, and activity tracking to align HubSpot Sales Hub with your sales team's process.
Do you configure marketing automation workflows?
Yes - we build custom marketing automation workflows for lead nurturing, scoring, lifecycle stage management, and campaign activation.
Can you migrate our data from an existing CRM?
Yes - we handle secure data migration from spreadsheets, Salesforce, or other CRMs, mapping records, properties, notes, and historical data into HubSpot.
Why choose LimeHub for HubSpot CRM consulting?
We combine certified HubSpot CRM expertise with deep B2B sales, RevOps, and process optimisation experience to ensure HubSpot fully supports revenue growth.
What does HubSpot onboarding include?
Our HubSpot onboarding covers CRM setup, data migration, marketing automation configuration, sales pipeline alignment, reporting, training, and admin support to fully activate the platform.
Do you consult on CRM governance and data quality?
Yes - we implement CRM governance policies including field validation, user permissions, audit logs, and ongoing CRM health monitoring.
Can you train our sales team on using HubSpot CRM?
Yes - we train your sales, marketing, and operations teams on HubSpot CRM usage, best practices, and daily workflow optimisation.
Do you help with RevOps alignment across teams?
Yes - we align CRM design across sales, marketing, service, and operations teams to improve data flow, reporting consistency, and revenue operations (RevOps).
Can you build custom CRM reports and dashboards?
Yes - we build custom reports, sales dashboards, and management reporting frameworks for real-time pipeline and revenue visibility.
Do you audit and clean up CRM data?
Yes - we audit CRM data for duplicates, incomplete records, property hygiene, and structural consistency to ensure accurate reporting.
Can you help automate sales admin tasks?
Yes - we automate repetitive sales admin including task creation, reminders, lead routing, and pipeline management to reduce manual work.
Can you align HubSpot with our sales process?
Yes - we design CRM structures that mirror your real sales process, qualification criteria, lead handoffs, and deal progression stages.
Do you optimise deal pipelines and forecasting?
Yes - we optimise deal stages, forecasting models, pipeline health metrics, and reporting views for sales leadership and operations.
What does HubSpot CRM consulting involve?
Our consulting covers CRM process design, pipeline setup, automation, reporting, data integrity, governance, team training, and full CRM optimisation aligned to your business.
Why choose LimeHub for HubSpot marketing automation?
We combine HubSpot automation expertise with B2B buyer journey knowledge, lead management best practices, and sales alignment - delivering automation that supports real business growth.
Can you optimise existing automation programs?
Yes - we audit, troubleshoot, and enhance existing automation setups to improve efficiency, lead flow, and revenue contribution.
Do you provide reporting on workflow performance?
Yes - we track workflow performance metrics including conversion rates, drop-off points, engagement, and campaign ROI for optimisation.
How do you ensure leads are sales-ready before handoff?
We build scoring, qualification logic, and sales alerts to ensure sales teams only receive leads who meet defined readiness criteria.
Can you integrate automation with website forms and landing pages?
Yes - we integrate automation workflows with website forms, landing pages, chatbots, and conversion touchpoints for seamless data capture.
Do you create multi-step campaign sequences?
Yes - we create full-funnel multi-step campaigns that include email series, progressive profiling, content offers, and re-engagement triggers.
Can you automate both email and CRM actions?
Yes - we automate both marketing emails and internal CRM actions such as task creation, notifications, list assignments, and lead routing.
Do you implement lead scoring models?
Yes - we implement lead scoring models that evaluate contact activity, demographics, firmographics, and engagement to surface qualified leads.
Can you build automated nurture workflows?
Yes - we design and build custom nurture workflows that guide leads through multi-stage buyer journeys with tailored messaging and timing.
What is HubSpot marketing automation?
HubSpot marketing automation allows businesses to automate lead nurturing, content delivery, qualification, and sales handoffs based on contact behaviour and engagement signals.